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Human resource management : a customer-oriented approach

Newman, Diann R.

Human resource management : a customer-oriented approach Diann R. Newman, Richard M. Hodgetts. - Upper Saddle River Prentice Hall 1998. - 471 p. 25 cm.

Human Resource Management: A Customer Oriented Approach addresses the needs of human resource management in the hospitality industry. Drawn from industry research and developments in real organizations, the book presents a comprehensive and practical discussion of the human resource issues unique to the hospitality industry. Dedicated to identifying and addressing customer needs, developing outstanding service, and maintaining total quality service; the book presents the role of HRM activities and provides applications of those functions to improving service, productivity, and profit. It presents total quality management in a practical manner so readers can apply these ideas in the workplace. And it emphasizes diversity, ethics, discrimination, and the ways hospitality managers address these issues. A valuable reference for any manager in a hospitality business seeking to improve the functioning of that organization.

0132536757 (paperback) $102.80 9780132536752 (paperback)

195.00 PKR
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