Business management case studies : small business
Miles, Susan.
Business management case studies : small business Susan Miles. - Melborne Hodder, 1993. - 235 p.
This book presents 142 case studies in small business, communication, marketing and public relations. Each case study is introduced with explanatory text, supported by a glossary. The case studies include information from leading business magazines, media reports and government departments and present relevant topical issues ranging from accounting to equal opportunity.
0340581387 (paperback) $10.50 9780340581384 (paperback)
550.00 PKR
Business management case studies : small business Susan Miles. - Melborne Hodder, 1993. - 235 p.
This book presents 142 case studies in small business, communication, marketing and public relations. Each case study is introduced with explanatory text, supported by a glossary. The case studies include information from leading business magazines, media reports and government departments and present relevant topical issues ranging from accounting to equal opportunity.
0340581387 (paperback) $10.50 9780340581384 (paperback)
550.00 PKR