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Essential Guide to Marketing Planning

Wood's, Marion Burk

Essential Guide to Marketing Planning - 3rd Ed - United Kingdom Pearson Education Limited 2013 - 329 p.

Includes Glossary and index.

ISBN: 978-0-273-77363-4

Subjects--Topical Terms:
Marketing Management

Dewey Class. No.: 658.8 / WOO-E

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