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Business Communication

Kaul, Asha.

Business Communication Asha Kaul. - 2nd edition. - [S.l.] : PHI Learning, 2009. - xvii,254 p. ; 24 cm. (Rk # 20 Sh # 4).

It is said the future belongs to communication. And rightly so. For today, more than ever before, the need for effective communication is being felt. This is particularly true of business communication because, organizations in their efforts to excel in business and outdo their competitors, have to be precise and extremely effective in their communication to satisfy all its stakeholders-be they suppliers, distributors, advertisers or customers.

8120338480 (paperback) 9788120338487 (paperback)

Pak Book PKR 333.90

658.45
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