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Marketing Research

D.A., Aaker.

Marketing Research Aaker D.A. - 10th ed. - New Delhi: John Wiley, 2011. - xvii,701 p. ; 24 cm. (Rk # 17 Sh# 02)

ISBN: 8126531185 (paperback) 9788126531189 (paperback)

Source: International Book PKR 1027.73

Dewey Class. No.: 658.8

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