Operations Management Contemporary Concepts and Cases
Schroeder, Roger G.
Operations Management Contemporary Concepts and Cases - 2nd Ed. - New York: McGraw-Hill Education, 2004. - 576 p. ; 26 cm. - The mcgraw-hill/irwin series operations and decision sciences. .
Decisions and Cases is an ideal book for the instructor seeking a short text with cases. This book employs a cross-functional perspective that emphasizes strategy and critical thinking, appealing to non-majors and practical for use in an MBA level or undergraduate course in operations management. The size and focus of the book also make the text attractive for the cross-functional curriculum where students are required to purchase more than one text. The eighteen cases offer variety in length and rigor; and several are from Ivey, Stanford, and Darden. This mix makes the book appropriate for both undergraduates and MBA students.
Including with reference and index
0072498919 (paperback) 9780072498912
658.5 / SCH
Operations Management Contemporary Concepts and Cases - 2nd Ed. - New York: McGraw-Hill Education, 2004. - 576 p. ; 26 cm. - The mcgraw-hill/irwin series operations and decision sciences. .
Decisions and Cases is an ideal book for the instructor seeking a short text with cases. This book employs a cross-functional perspective that emphasizes strategy and critical thinking, appealing to non-majors and practical for use in an MBA level or undergraduate course in operations management. The size and focus of the book also make the text attractive for the cross-functional curriculum where students are required to purchase more than one text. The eighteen cases offer variety in length and rigor; and several are from Ivey, Stanford, and Darden. This mix makes the book appropriate for both undergraduates and MBA students.
Including with reference and index
0072498919 (paperback) 9780072498912
658.5 / SCH