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Business Communication Asha Kaul.

By: Material type: TextTextPublication details: [S.l.] : PHI Learning, 2009.Edition: 2nd editionDescription: xvii,254 p. ; 24 cm. (Rk # 20 Sh # 4)ISBN:
  • 8120338480 (paperback)
  • 9788120338487 (paperback)
DDC classification:
  • 658.45
Online resources: Summary: It is said the future belongs to communication. And rightly so. For today, more than ever before, the need for effective communication is being felt. This is particularly true of business communication because, organizations in their efforts to excel in business and outdo their competitors, have to be precise and extremely effective in their communication to satisfy all its stakeholders-be they suppliers, distributors, advertisers or customers.
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Item type Current library Collection Call number Status Barcode
Book Book Air University Multan Campus Library NFIC 658.45 (Browse shelf(Opens below)) Available P001917

It is said the future belongs to communication. And rightly so. For today, more than ever before, the need for effective communication is being felt. This is particularly true of business communication because, organizations in their efforts to excel in business and outdo their competitors, have to be precise and extremely effective in their communication to satisfy all its stakeholders-be they suppliers, distributors, advertisers or customers.

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