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Sales Management : Decisions Strategy & Cases / Still, Richard R.

By: Material type: TextTextPublication details: New Delhi : PEARSON EDUCATION, 1988.Edition: 5th edDescription: xvi,638 p. ; 24 cm. (Rk # 17 Sh# 04)ISBN:
  • 8131710890 (paperback)
  • 9788131710890 (paperback)
DDC classification:
  • 658.81
Online resources: Summary: This edition of the widely adopted volume applies a management approach to an analysis of the sales executive's job, the duties and responsibilities involved, and the planning and implementation of sales and marketing programmes.
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Item type Current library Collection Call number Status Barcode
Book Book Air University Multan Campus Library NFIC 658.81 (Browse shelf(Opens below)) Available P001355

This edition of the widely adopted volume applies a management approach to an analysis of the sales executive's job, the duties and responsibilities involved, and the planning and implementation of sales and marketing programmes.

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