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Creating business advantage in the information age / Lynda Applegate, Robert Austin, F. Warren McFarlan.

By: Contributor(s): Material type: TextTextPublication details: [S.l.] : McGraw-Hill/Irwin, 2001.Edition: 1st edDescription: 432 p. ; 24 cmISBN:
  • 0072523670 (paperback)
  • 9780072523676 (paperback)
Online resources: Summary: Harvard Business School Cases are world renowned for their extensive and thorough exploration of strategic issues. We are offering a selection of recent HBS cases with four module introductions as a stand-alone product for the first time to offer greater flexibility for packaging with other MH/Irwin products. This book is written for students and managers who desire an overview of e-business and contemporary information systems technology (IT) management. It explains the relevant issues of effective management of information services activities and highlights the areas of greatest potential application of the technology. No assumptions are made concerning the reader���s experience with IT, but it is assumed that the reader has some course work or work experience. This text is comprised of an extensive collection of Harvard Business cases devoted to Information Technology and E-Business
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Item type Current library Collection Call number Status Barcode
Book Book Air University Central Library Islamabad NFIC 658.0546 Ap481C (Browse shelf(Opens below)) Available P1931

Harvard Business School Cases are world renowned for their extensive and thorough exploration of strategic issues. We are offering a selection of recent HBS cases with four module introductions as a stand-alone product for the first time to offer greater flexibility for packaging with other MH/Irwin products. This book is written for students and managers who desire an overview of e-business and contemporary information systems technology (IT) management. It explains the relevant issues of effective management of information services activities and highlights the areas of greatest potential application of the technology. No assumptions are made concerning the reader���s experience with IT, but it is assumed that the reader has some course work or work experience. This text is comprised of an extensive collection of Harvard Business cases devoted to Information Technology and E-Business

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